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A simple interpretation of web link building in 2015 is that it is the art of getting other internet sites to connect to your website to enhance your rankings in Google. Unnatural web links cannot be the day job for any kind of specialist search engine optimization who has the obligation for an actual operation's web site traffic nowadays. Some can say 'link structure is dead' but the fact is - in 2015 - building links (any kind of sort of web links) STILL affects your rankings in Google, in a BIG method, either positively - if from a qualifieded resource - OR - adversely - if flagged as dubious, with time.

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